By Scott Michaels
When American soccer first approached me years ago through Football People, I saw an opportunity brimming with potential. The chance to transform the sporting landscape and bring the joy of soccer to millions in the United States was an enticing prospect. However, I soon realized that the existing franchise models and financial restrictions were stifling the growth of the game. It was time for a revolution—a new league that would empower fans, honor soccer heritage, and make the sport accessible to all.
And so, the National Soccer League (NSL) was born—a groundbreaking initiative that aims to reshape American soccer through fan ownership and inclusivity. We are not just starting a league; we are igniting a movement. The NSL seeks to unleash the collective strength of passionate supporters, revolutionize game day experiences, and pave the way for a future where elite-level soccer is within reach for everyone.
At the heart of our vision is fan ownership—a concept that has proven its worth in numerous successful clubs worldwide. We believe that fans are the driving force behind any team’s success, and their voices should be heard loud and clear. By offering fan groups the opportunity to unite and own iconic teams, we are ushering in a new era of fan empowerment. Imagine the thrill of having a direct say in the decisions that shape your beloved club, influencing its destiny alongside fellow supporters who share your passion. It is a game-changer that has captured the imagination of fans across the globe.
Inclusivity is another cornerstone of the NSL. Soccer has deep roots in working-class communities, and we must honor and embrace this heritage. The current pricing strategies of major leagues often exclude a significant portion of fans who yearn for elite-level soccer. We refuse to accept this status quo. By reimagining game day operations and working closely with ownership groups to license out teams, we can break down the financial barriers that hinder accessibility. Our goal is to make attending a top-tier soccer match an experience that people from all walks of life can enjoy, without breaking the bank.
But our ambitions go beyond the stands. We aim to dismantle the pay-to-play model that limits the dreams of aspiring players. Talent knows no boundaries, and financial constraints should never stand in the way of someone reaching their full potential. The NSL’s inclusive ecosystem will create pathways for players, providing them with the training and resources they need to succeed. By nurturing a diverse pool of talent, we can elevate American soccer to new heights and inspire the next generation of stars.
Timing is everything, and we are gearing up for a launch just before the highly anticipated 2026 World Cup, hosted by the United States, Canada, and Mexico. This global event will cast a spotlight on American soccer like never before, and we are poised to make an indelible impact. The NSL will seize this moment to showcase our innovative model to the world, revolutionizing the American soccer landscape and leaving a lasting legacy.
I invite you to join us on this incredible journey. Together, we can create a league where fan ownership and inclusivity reign supreme—a league that unites communities, captivates the world, and revolutionizes American soccer. Let’s dare to dream, challenge the status quo, and make history. The NSL is your platform for change—be a part of it, and together, let’s score goals that will resonate for generations to come.